--- title: How we deliver best-in-class comms automation with SendGrid description: Joining forces with Sendgrid has enabled Flux to deliver sophisticated transactional email automation that can adapt to the needs of our clients. image: https://www.fluxfederation.com/hubfs/20210618-Sendgrid.jpg --- [![flux](https://www.fluxfederation.com/hubfs/flux_2023/images/logos/flux.svg) ![flux\_dark](https://www.fluxfederation.com/hubfs/flux_2023/images/logos/flux_dark.svg)](https://www.fluxfederation.com) Platform ##### [![20230822 Flux Nav - Billing -1](https://www.fluxfederation.com/hubfs/General%20Images/20230822%20Flux%20Nav%20-%20Billing%20-1.svg) Billing Configurable, flexible energy billing for today, and tomorrow.](https://www.fluxfederation.com/products-billing) ##### [![20230822 Flux Nav - Billing use cases-1](https://www.fluxfederation.com/hubfs/General%20Images/20230822%20Flux%20Nav%20-%20Billing%20use%20cases-1.svg) Billing use cases Solar and battery, electric vehicles, time of use, PPA, VPP and more.](https://www.fluxfederation.com/billing-use-cases) ##### [![20230822 Flux Nav - Market Operations -1](https://www.fluxfederation.com/hubfs/General%20Images/20230822%20Flux%20Nav%20-%20Market%20Operations%20-1.svg) Market Operations Complete the picture for end-to-end energy retail solution.](https://www.fluxfederation.com/market-operations) ![20230822 Flux Nav - Market Operations use cases-1](https://www.fluxfederation.com/hubfs/General%20Images/20230822%20Flux%20Nav%20-%20Market%20Operations%20use%20cases-1.svg) ##### Market Operations use cases Customer communications, single customer view and more. ##### [![20240314-Flux-Preparing-for-success-Nav-Crop](https://www.fluxfederation.com/hs-fs/hubfs/General%20Images/20240314-Flux-Preparing-for-success-Nav-Crop.jpg?width=1386&name=20240314-Flux-Preparing-for-success-Nav-Crop.jpg) Featured resource Preparing for Success: Four key billing transformation learnings. A must-read for energy companies on the precipice of change. Download now](https://www.fluxfederation.com/preparing-for-success) Insights ##### [![20210608 Flux Icon HOME AUTOMATION CONNECTION BULB\_1 WHITE](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Icons/20210608%20Flux%20Icon%20HOME%20AUTOMATION%20CONNECTION%20BULB_1%20WHITE.png?width=1386&name=20210608%20Flux%20Icon%20HOME%20AUTOMATION%20CONNECTION%20BULB_1%20WHITE.png) Insights The latest updates on everything energy. From growing business value to digital transformation and industry insights. Read more](https://www.fluxfederation.com/blog) ![20210608 Flux Icon MOBILE ELECTRICITY PURCHASE\_1 WHITE](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Icons/20210608%20Flux%20Icon%20MOBILE%20ELECTRICITY%20PURCHASE_1%20WHITE.png?width=1386&name=20210608%20Flux%20Icon%20MOBILE%20ELECTRICITY%20PURCHASE_1%20WHITE.png) ##### Resources A knowledge hub that shares our insight for energy businesses undertaking the changes needed to evolve the sector. Explore the hub ##### [![20240411-Nav-Featured-Resource---iPad-user-preparing-for-success](https://www.fluxfederation.com/hs-fs/hubfs/General%20Images/20240411-Nav-Featured-Resource---iPad-user-preparing-for-success.jpg?width=1386&name=20240411-Nav-Featured-Resource---iPad-user-preparing-for-success.jpg) Featured resource Preparing for Success: Four key billing transformation learnings. A must-read for energy companies on the precipice of change. Download now](https://www.fluxfederation.com/preparing-for-success) [Why Flux?](https://www.fluxfederation.com/flux-offering) Company ##### [About Find out more about the people behind our leading edge platform, our Executive team and Board of Directors. About](https://www.fluxfederation.com/about) ##### [Careers Find out what it's like to work for a remote-first company designing and building innovative retail software for leaders of the energy transition. Careers](https://www.fluxfederation.com/careers) ##### [![20240212-the-benefits-of-modern-tech-1](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240212-the-benefits-of-modern-tech-1.jpg?width=1386&name=20240212-the-benefits-of-modern-tech-1.jpg) Featured post The time is now: Why the energy sector must adopt modern billing tech Read more](https://www.fluxfederation.com/blog/the-time-is-now-why-the-energy-sector-must-adopt-modern-billing-tech) Talk to an expert Talk to an expert # How we deliver best-in-class comms automation with SendGrid [Flux Federation](https://www.fluxfederation.com/blog/author/flux-federation)  |  22 June 2021 ![Flux and Sendgrid logos](https://www.fluxfederation.com/hubfs/20210618-Sendgrid.jpg) ![blue gradient waves](https://www.fluxfederation.com/hs-fs/hubfs/flux_2023/images/bgs/blog-bg.png?width=1386&name=blog-bg.png) Hong Kong billionaire, entrepreneur and philanthropist Li Ka-shing once said that information and communications technology “unlocks the value of time, allowing and enabling multi-tasking, multi-channels, multi-this and multi-that”. In addition, good communication unlocks knowledge and builds relationships. But even with great tools, effective communication requires trust. At Flux, we know our clients rely on efficient, reliable and highly targeted communications to meet their customers’ needs. Good comms are a key part of our vision of creating exceptional customer experiences. That’s why we chose to work with a highly respected global tech company to deliver best-in-class email comms automation. Why integration matters Operating successfully in the SaaS world requires a high degree of flexibility, adaptability and resilience. That’s especially true in the energy sector, where new ways of generating, distributing and selling energy are coming on-stream all the time. That’s why our sophisticated suite of Flux products are designed and built for automation and speed. We know our clients need the ability to flex, scale and adapt their software systems to fit the evolving needs of their business. That’s why we believe strongly in [integration](https://www.fluxfederation.com/blog/https/www.fluxfederation.com/blog/the-role-of-integrations); working with smart partners who can co-create benefits for our products, our clients, their customers and our shared future.  Given our attitude towards integration, it makes total sense for us to work with other companies who have a similar focus on optimum performance, innovation and service. That’s why we’re proud to work with Amazon Web Services (AWS) and [Gorilla](https://www.fluxfederation.com/blog/flux-introduces-flexible-billing-with-the-strength-of-gorilla), among others.  Why we choose SendGrid When it comes to communications, we know that developing a unified and integrated strategy offers more value to current and future clients than investing in legacy Flux solutions. Working with SendGrid, one of the world’s leading digital communication platforms, was a no-brainer. SendGrid processes more than 90 billion emails every month, for a wide variety of global businesses.  Flux joined forces with [Sendgrid](https://sendgrid.com/) in 2020 to enable sophisticated transactional email automation that could adapt to the needs of our clients. Our native integration simplifies and automates the complex delivery of service emails, reducing cost-to-serve, increasing operator satisfaction and improving customer service.  We chose SendGrid for its ease of use and flexibility. It has a design editor that makes it easy for clients to edit content in place, without having to learn to code. Another key benefit for our clients is that they ‘own’ their own instances of SendGrid. Flux sets up the integration and shows the client how to use it, giving them full control of their communications. Flux can also manage the SendGrid integration as a service (if clients want us to manage their tech stack and SaaS integrations). Being in full control in this way means clients can manage how, when and why they send transactional emails, as well as have complete oversight of all these emails in one place. Branding, design, imagery and existing dynamic content is easily editable, so our clients can test their email content and tweak it to best suit their customers’ needs. Being able to edit transactional messages in this way helps increase customer retention and improve customer experience, alongside boosting productivity. At Flux, our mission is to empower visionary companies to lead our world to a more socially and environmentally sustainable energy future. We’re adamant that helping them communicate better to their customers is an integral way to unlock multiple new opportunities. Flux empowers visionary companies that are leading the energy transition by moving faster, pricing smarter and creating exceptional customer experiences. Want to know more? Talk to us. ### Continue learning how we can help you ##### [![20240516-streamline-debt-manangement](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240516-streamline-debt-manangement.jpg?width=1386&name=20240516-streamline-debt-manangement.jpg) Growing business value Streamline debt management and drive profitability Read the story](https://www.fluxfederation.com/blog/streamline-debt-management-and-drive-profitability) ##### [![20240319-4-challenes-for-seller-1](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240319-4-challenes-for-seller-1.jpg?width=1386&name=20240319-4-challenes-for-seller-1.jpg) Growing business value 4 big challenges for energy sellers, according to the tech experts Read the story](https://www.fluxfederation.com/blog/4-big-challenges-for-energy-sellers-according-to-the-tech-experts) ##### [![20220211-VPP-blue-noise](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20220211-VPP-blue-noise.jpg?width=1386&name=20220211-VPP-blue-noise.jpg) Growing business value Turning virtual into reality: Operationalising Virtual Power Plants Read the story](https://www.fluxfederation.com/blog/turning-virtual-into-reality-virtual-power-plants-for-energy-business) ##### [![20221208-Cost-out-value-in](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20221208-Cost-out-value-in.jpg?width=1386&name=20221208-Cost-out-value-in.jpg) Digital transformation Can you have it all? Driving value in and cost out in a digital transformation Read the story](https://www.fluxfederation.com/blog/driving-value-in-and-cost-out-in-a-digital-transformation) ##### [![20240410-billing-software-for-australia](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240410-billing-software-for-australia.jpg?width=1386&name=20240410-billing-software-for-australia.jpg) Growing business value How modern billing tech can help energy sellers with the energy crisis Read the story](https://www.fluxfederation.com/blog/how-modern-billing-tech-can-help-energy-sellers-with-the-energy-crisis) ##### [![20240411-Energy-Transition-Blueprint-Refresh](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240411-Energy-Transition-Blueprint-Refresh.jpg?width=1386&name=20240411-Energy-Transition-Blueprint-Refresh.jpg) Growing business value Invest to stay in the game: Flexible tech is a blueprint for success Read the story](https://www.fluxfederation.com/blog/invest-to-stay-in-the-game-a-blueprint-for-the-energy-transition) ##### [![20231116-customer-retention](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20231116-customer-retention.jpg?width=1386&name=20231116-customer-retention.jpg) Growing business value How modern billing software supports customer retention Read the story](https://www.fluxfederation.com/blog/how-modern-billing-software-supports-customer-retention) ##### [![20240212-the-benefits-of-modern-tech-1](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20240212-the-benefits-of-modern-tech-1.jpg?width=1386&name=20240212-the-benefits-of-modern-tech-1.jpg) Digital transformation The time is now: Why the energy sector must adopt modern billing tech Read the story](https://www.fluxfederation.com/blog/the-time-is-now-why-the-energy-sector-must-adopt-modern-billing-tech) ##### [![20231214-End-energy-user](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20231214-End-energy-user.jpg?width=1386&name=20231214-End-energy-user.jpg) Growing business value Why we mustn’t forget the customer as we power the energy transition Read the story](https://www.fluxfederation.com/blog/why-we-mustnt-forget-the-customer-as-we-power-the-energy-transition) ##### [![20231213-Nic-in-Europe---Collaboration](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20231213-Nic-in-Europe---Collaboration.jpg?width=1386&name=20231213-Nic-in-Europe---Collaboration.jpg) Industry Insights Collaboration: the critical success factor of the energy transition Read the story](https://www.fluxfederation.com/blog/collaboration-the-critical-success-factor-of-the-energy-transition) ##### [![20231009-modern-billing-tech](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20231009-modern-billing-tech.jpg?width=1386&name=20231009-modern-billing-tech.jpg) Digital transformation Why modern billing tech is essential in the new energy economy Read the story](https://www.fluxfederation.com/blog/why-modern-billing-tech-is-essential-in-the-new-energy-economy) ##### [![20230922-Dreamforce-insights](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20230922-Dreamforce-insights.jpg?width=1386&name=20230922-Dreamforce-insights.jpg) Industry Insights Dreamforce 23: Insights into the energy revolution and our roles in it Read the story](https://www.fluxfederation.com/blog/dreamforce-23-insights-into-the-energy-revolution-and-our-roles-in-it) ##### [![20230913-Flux-Dreamforce-product-launch-1000x525](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20230913-Flux-Dreamforce-product-launch-1000x525.jpg?width=1386&name=20230913-Flux-Dreamforce-product-launch-1000x525.jpg) Digital transformation Flux launches world-first product for scaling decarbonisation solutions Read the story](https://www.fluxfederation.com/blog/flux-launches-world-first-product-for-scaling-decarbonisation-solutions) ##### [![Decarbonisation, decentralisation and digitalisation of the energy sector](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20230907-Flux---The-3-Ds.jpg?width=1386&name=20230907-Flux---The-3-Ds.jpg) Digital transformation Is the energy sector ready for the 3 Ds? Read the story](https://www.fluxfederation.com/blog/is-the-energy-sector-ready-for-the-3-d-s) ##### [![20230822-Customisation-over-configuration-noise](https://www.fluxfederation.com/hs-fs/hubfs/Flux%202.0/Blog/20230822-Customisation-over-configuration-noise.jpg?width=1386&name=20230822-Customisation-over-configuration-noise.jpg) Growing business value Configurability vs customisation: 4 tips for your next tech purchase Read the story](https://www.fluxfederation.com/blog/configurability-vs-customisation-4-things-to-consider-for-your-next-tech-purchase) ![purple gradient waves](https://www.fluxfederation.com/hs-fs/hubfs/flux_2023/images/bgs/form-bg.png?width=1386&name=form-bg.png) ## Be the first to know! 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